SNO
|
Name of the faculty
|
Title |
Journal Name
|
Vol no, Issue no, Page no |
Year & month of publication
|
|
|
|
|
|
|
| 1 |
Prof. Nikhil Atale
|
A Comparative Review of CSR Practices of Four Central Public Sector Enterprises in Energy and Power Sector in India |
The Indian Journal of Social Work
( IJSW ) |
Nill |
Nill |
| 2 |
Dhruva Consulting Group |
Dr Jayaprakash Narayan: A Maverick/ Enigmatic Politician or a Renaissance Statesman of True Democratic Values? |
Vidwat: The Indian Journal of Management |
Vol. 5, Issue 2, pp. 34- 37 |
July- Dec 2012 |
| 3 |
Prof. Priya Iyengar |
What, When, Where, Why and How: Know the Specifics of Your Communication |
Vidwat: The Indian Journal of Management |
Vol. 5, Issue 2, pp. 22- 24 |
July- Dec 2012 |
| 4 |
Prof. Nikhil Atale |
A Decade of BRICs: Prospects and Challenges for the Next Decade |
Vidwat: The Indian Journal of Management |
Vol. 5, Issue 2, pp. 16- 21 |
July- Dec 2012 |
| 5 |
Dhruva Consulting Group |
The Making, Unmaking and Remaking of Pennar Group: Engineering Excellence Through Leadership |
Vidwat: The Indian Journal of Management |
Vol. 5, Issue 1, pp. 04- 13 |
Jan- June 2012 |
6
|
Ms G Aruna Yagna Narayana |
Infrastructure Support for the Growth of Biotech Industry at Genome Vallay, Hyderabad |
Vidwat: The Indian Journal of Management
|
Vol. 4, Issue 2, pp. 23- 30 |
July- Dec 2011 |
| 7 |
Dhruva Consulting Group |
Shantha Biotechnics: Believing in a Dream |
Vidwat: The Indian Journal of Management |
Vol. 4, Issue 1, pp. 21-31 |
Jan-June 2011 |
| 8 |
Prof. Kunal Gaurav |
In-film Advertising: Entertainment with Advertising |
Advertising Express |
Vol. 11, No. 1, pp. 21-25 |
Jan 2011 |
| 9 |
Prof. Kunal Gaurav |
Understanding the factors Affecting Selection of a Transport Service Provider – An Empirical Analysis |
International Journal of Research in Commerce & Management |
Vol. 1, Issue. 2, pp. 30-39 |
June 2010 |
| 10 |
Prof. Kunal Gaurav |
The Fall of Lehman Brothers: The Recession Way
|
Indian Journal of Finance
|
Vol. 4, No. 5, pp. 50-52
|
May, 2010
|
| 11 |
Prof. Chakravarthi JSK
|
Rural Entrepreneurship – an undiscovered dreamland
|
Role and Challenges of Entrepreneurship Development - RAMIAH COLLEGE, BANGALORE
|
|
May, 2010
|
| 12 |
Prof. S Narsimhulu
|
Performance evaluation of mutual fund industry in India
|
Vidwat: The Indian Journal of Management
|
Vol. 3, Issue 1, pp. 24 -30
|
Jan – June 2010
|
| 13 |
Dr. Satya Prasad VK
|
A Study on Indian Edible Oil Imports –Pre and Post WTO’
|
AIM Explore
|
|
Jan- June 2010
|
| 14 |
Dhruva Consulting Group
|
Amara Raja Group: Transforming lives by filling gaps
|
Vidwat: The Indian Journal of Management
|
Vol. 3, Issue 1, pp. 31-42
|
Jan – June 2010
|
| 15 |
Dr S Pratap Reddy
|
Book Review of “The difficulty of being good: On the subtle art of Dharma” by Gurcharan Das
|
Vidwat: The Indian Journal of Management
|
Vol. 3, Issue 1, pp. 43-45
|
Jan-June 2010
|
| 16 |
Prof. Kunal Gaurav |
Trust in Electronic Marketing
|
Indian Journal of Marketing
|
Vol. 40, No. 1, pp.49-52
|
January, 2010
|
| 17 |
Dr. Satya Prasad VK
|
Retailing in India – Challenges and Opportunities
|
Global Business Recession: Lessons Learnt - PIM
|
|
Jan 2010
|
| 18 |
Dr. Satya Prasad VK
|
Green Marketing – Greener Pastures
|
Innovations in the Route to Win Markets - IPE
|
|
Dec 2009
|
| 19 |
Prof. Chakravarthi JSK
|
Online Travel distribution in India – In transition??
|
Seventh AIMS International Conference on Management
|
|
Dec 2009
|
| 20 |
Prof. Rajkumar Pillay
|
What's Inside?: A Case for Component / Ingredient Branding
|
Effective Executive
|
Volume XII, No.11
|
November, 2009
|
| 21 |
Dr. Satya Prasad VK
|
Book review of ‘Imagining India – Ideas for New century’, by Nandan Nilekani
|
Vidwat: The Indian Journal of Management
|
Vol. 2, No. 2, pp. 31-32
|
July-Dec 2009
|
| 22 |
Prof. Kunal Gaurav |
Indian Cotton Textile Industry: A Pre- and Post- Liberalization Comparative Study
|
Vidwat: The Indian Journal of Management
|
Vol. 2, No. 2, pp. 24-30
|
July-Dec 2009
|
| 23 |
Prof. Rajkumar Pillay
|
Teaching Concepts of Probability: A Case Study Methodology for B-Schools
|
IJMR
|
Vol. VIII, No. 7, pp. 34-44
|
July,2009
|
| 24 |
Prof. Kunal Gaurav |
Employee Attrition: A Wakeup Call for Management
|
Global CEO
|
Vol. 8, Issue 12, pp. 49-52
|
Dec 2008
|
| 25 |
Prof. Kunal Gaurav |
Impact of Relationship Marketing Strategy on Customer Loyalty
|
The Icfaian Journal of Management Research
|
Vol. 7, No. 11, pp. 7-21
|
Nov 2008
|
| 26 |
Prof. Kunal Gaurav |
Corporate Rebranding: Old Wine in a New Bottle
|
Advertising Express
|
Vol. 8, Issue 10, pp. 19-23
|
Oct 2008
|
| 27 |
Prof. Kunal Gaurav |
International Advertising Strategy: Standardization or Adaptation
|
Indian Journal of Marketing
|
Vol. 38, No. 7, pp. 8-13
|
July 2008
|
| 28 |
Prof. Kunal Gaurav |
People Orientation in Indian Chemical Industry: A Qualitative Investigation
|
The Icfaian Journal of Management Research
|
Vol. 7, No. 5, pp. 56-63
|
May 2008
|
| 29 |
Prof. Kunal Gaurav |
Succession Management: Lead the Tomorrow’s Leaders
|
HRM Review
|
Vol. 8, Issue 4, pp. 20-25
|
April 2008
|
| 30 |
Prof. Kunal Gaurav |
AB’S Acquisition of Trinethra: The Road Ahead
|
Global CEO
|
Vol. 8, Issue 2, pp. 59 -66
|
Feb 2008
|
| 31 |
Prof. Kunal Gaurav |
Testimonial Advertising: Power of Evidence
|
Advertising Express |
Vol. 8, Issue 2, pp. 51-55
|
Feb 2008
|
| 32 |
Dr S Pratap Reddy
|
How Balanced is the Performance Measurement Through the Balanced Score Card
|
Indian Journal of Finance
|
Vol 1, No. 6
|
Feb- Mar 2008
|
| 33 |
Dr S Pratap Reddy
|
Knowledge Democratization: A new paradigm to promote productivity
|
Vidwat: The Indian Journal of Management
|
Vol. 1, Issue 1, pp 9-13
|
Jan – June 2008
|
| 34 |
Prof. Kunal Gaurav |
Building Human Psycho-Technological Efficiency through Neuro Linguistic Programming |
ICFAI Journal of Soft Skills |
Vol. 1, No. 4, pp. 12-20 |
December 2007 |
| 35 |
Prof. Kunal Gaurav |
RFID: A Novel tool for Marketing Research
|
Advertising Express |
Vol. 7, Issue 12, pp. 32-38
|
Dec 2007
|
| 36 |
Prof. Kunal Gaurav |
Consumerism: Changing with time!
|
Global CEO
|
Vol. 7, Issue 12, pp. 45-50
|
Dec 2007
|
| 37 |
Prof. Kunal Gaurav |
Film-based Merchandising: Memories Never Die
|
Advertising Express
|
Vol. 7, Issue 9, pp. 15-18
|
Sep 2007
|
| 38 |
Prof. Kunal Gaurav |
Organizational culture: A metaphor for conflict resolution
|
Global CEO
|
Vol. 7, Issue 9, pp. 39-42
|
Sep 2007
|
| 39 |
Prof. Kunal Gaurav |
Group affiliation and Firm Performance: Evidence from Indian Cotton Textile Industry |
CFAI Journal of Business Strategy |
Vol. 4, No. 3, pp. 37-48 |
Sep 2007 |
| 40 |
Prof. Kunal Gaurav |
City Branding: Old wine in a new bottle
|
Advertising Express
|
Vol. 7, Issue 7, pp. 13-19
|
July 2007
|
| 41 |
Prof. Kunal Gaurav
|
Attitude Management: Key to Success
|
MBA Review
|
Vol. 6, Issue 7, pp. 56-58 |
July 2007
|
| 42 |
Prof. Kunal Gaurav
|
Net Promoter Score: A brand new approach to measure customer satisfaction
|
Advertising Expresst |
Vol. 7, Issue 6, pp. 54-58
|
June 2007
|
| 43 |
Prof. Kunal Gaurav
|
Change Management: Survival of the fittest
|
HRM Review
|
Vol. 7, Issue 6, pp. 61-66 |
June 2007
|
44
|
Prof. Kunal Gaurav
|
T Revolution and Changing Face of Rural India
|
E-Business
|
Vol. 7, Issue 5, pp. 47-52 |
May 2007
|
45
|
Prof. Kunal Gaurav
|
Shock Advertising: Compelling You to Remember
|
Advertising Express
|
Vol. 7, Issue 5, pp. 41-46 |
May 2007
|
| 46 |
Prof. Kunal Gaurav |
Impact of Price & Promotion on Sales: Evidence from American Bath Soap Industry |
Marketology |
Vol. 1, No. 4, pp. 9-16 |
April- June 2007 |
| 47 |
Prof. Kunal Gaurav
|
Permission Marketing: A shift from interruption to invitation
|
Marketing Mastermind
|
Vol. 7, Issue 4, pp. 32- 34 |
Apr 2007
|
| 48 |
Prof. Kunal Gaurav
|
Labor warehouse: Crunch of number & skills
|
HRM Review
|
Vol. 7, Issue 4, pp.35- 38
|
Apr 2007
|
| 49 |
Prof. Kunal Gaurav
|
Neuromarketing - Searching for buy buttons in the Consumer’s Brain
|
Advertising Express
|
Vol. 7, Issue 3, pp.14-17
|
Mar 2007
|
| 50 |
Prof. Kunal Gaurav
|
Knowledge Management
|
MBA Review
|
Vol. 6, Issue 3, pp.49-52
|
March 2007
|
| 51 |
Dr S Pratap Reddy |
Yaga Consulting: Paying the Price of Principled Leadership |
South Asian Journal of Management |
Vol. 13, No. 4, pp. 108-116 |
2006 |
Research & Publications